SEO Africa - Help for your Ailing Website

After browsing through a number of African websites, I found out something strange: most of them lack content. Most of them are wonderful with beautiful backgrounds and great flash images. They also have many links pointing to other sites. My question is ‘what is the main aim of a website?’

My answer is that it is a marketing tool that, if used wisely, can bring in millions of dollars daily. Many Africans don’t realize this. With the current economic crisis that is hitting both major economies and developing countries, the only economy at the moment that seems to be most secure is the web economy. If one is able to tap into this economy, then they can make millions of dollars.

SEO is the acronym of the phrase search engine optimization. This, in the simplest terms possible, means fine tuning your website to the demands of search engines. You may ask,’ why do I need to fine tune my website for search engines?’

The answer: the most used tool in the web economy is the search engines. Google, Yahoo Search, Alexa etc are some examples of search engines. How many people do you think use Google everyday? It is definitely more than 10 million. Just imagine if you could fine tune your website and got all those people directed to your website. The Adsense ads clicks will bring you enough money without you having to sell a product.

SEO in Africa mainly involves content generation, link building and analyzing of the tags of the website. But most of it is centered on content generation. It would be good to know how search engines work.

Whenever anyone is using a search engine, they are looking for information. When you do a search on a certain keyword, the sites that appear on the first pages have most information about that keyword. This is why content generation for African websites is needed. Most of them don’t perform well on search engines because they lack information. This is the reason why these websites need SEO services.

Read more on SEO services in Africa.